Abstract (EN):
On the basis of a case study, this article analyzes the performance of the Port Administration of Aveiro (APA) aiming at contributing to a better understanding of the articulation of public infrastructures with the surrounding community. Adopting a relational perspective, APA has given an increasing importance to marketing as well as to the integration of the port structure in a number of organizational networks. This dialogue and interaction with the environment have helped to overcome a style of management limited to a single port infrastructure, giving rise to larger schemes whose benefits can be found both in the competitiveness of the Port of Aveiro and in the region and the surrounding community.
Idioma:
Português
Tipo (Avaliação Docente):
Científica
Tipo de Licença: