Marketing Tribal - O Marketing das Comunidades
Title
Marketing Tribal - O Marketing das Comunidades
Type
Chapter or Part of a Book
Year
2014
Authors
Raquel Meneses
(Author)
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Book
Pages: 117-134
ISBN:
978-972-20-5408-9
Scientific classification
FOS:
Social sciences > Economics and Business
CORDIS:
Social sciences > Economics > Marketing
Other information
Language:
Portuguese
Type (Professor's evaluation):
Scientific
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