Economics, Innovation and Entrepreneurship
Keywords |
Classification |
Keyword |
OFICIAL |
Economics and Management |
Instance: 2012/2013 - 1S
Cycles of Study/Courses
Acronym |
No. of Students |
Study Plan |
Curricular Years |
Credits UCN |
Credits ECTS |
Contact hours |
Total Time |
MIB |
30 |
Syllabus |
5 |
- |
6 |
56 |
162 |
MIEQ |
32 |
Syllabus |
5 |
- |
6 |
56 |
162 |
Teaching language
English
Objectives
The objective of this course is to provide students with the essential tools for exploration, refinement, evaluation and implementation of new businesses.
We aim at ensuring that students to use, in an articulated way, analysis tools that will enable them to successfully overcome the uncertainties faced by entrepreneurs.
The course includes a strong experimentation component, which aims at providing students with right skills, know-how and attitude, given the lack of relevant work experience that most of them will typically reveal.
At the end of the course students will be able, individually and in groups, to identify a business opportunity, and evaluating it's potential.
Program
The process of entrepreneurship (Timmons Model)
The Opportunity. The recognition and shaping and reshaping
Getting information to size the market: Examples
Case Study: Malincho
Understand the Business Model & Strategy
Case Study: Alan Aircraft
Marketing for Entrepreneurs
The composition of the team of founders
Business Plan
The Financial component of the Business Plan
Case Study: P'kolino Financials
How to close a balance
How to make a project evaluation by the method of Discounted Cash Flows
Financing and Debt
Legal Aspects / Taxes / Intellectual Property
Mandatory literature
William Bygrave, Andrew Zacharakis;
Entrepreneurship. ISBN: 978-0-471-75545-6
Jeffry A. Timmons and Stephen Spinelli;
New venture creation. ISBN: 978-007-127632-0
Complementary Bibliography
Generico, Inc. - An Example of a Complete Business Plan, PwC, 1999
Teaching methods and learning activities
Practical tutorial classes.
Analysis of case studies.
Monitoring of Group Work.
Clarification about the resolution of problems and suggested homework.
Evaluation Type
Distributed evaluation with final exam
Assessment Components
Description |
Type |
Time (hours) |
Weight (%) |
End date |
Attendance (estimated) |
Participação presencial |
52,00 |
|
|
|
Total: |
- |
0,00 |
|
Eligibility for exams
General rules of assessment, Article 4.
Distributed evaluation with a minimum grade of 40%.
Calculation formula of final grade
Quality of interventions in the weekly sessions: 10%
Presentation and defense of business idea: 10%
Presentation and defense of market sizing: 10%
BP (50%) and final defense of the same (50%): 45%.
Written exam: 25%
Examinations or Special Assignments
The classes, lasting four hours, will be taught by two teachers.
Student groups, each responsible for one and only one business plan may not be less than five and more than six students.
The formation of groups and the choice of the project under which they will develop the business plan is the free enterprise of the students.
Until the eve of the third session, the groups are expected to announce their final composition, under penalty of being excluded from the process of continuous assessment.
Until the eve of the 6th session, the groups must advertise the business idea they want to analyze, under penalty of being excluded from the process of continuous assessment. Students may change their business idea until the 10 th session, but will have to recover the work already done, for that business idea.
Lecture 1a [11/9] > Presentation of the Course
Lecture 1b [11/9] > Business Plan, Introduction.
Lecture 2a [18/9] > The process of entrepreneurship (Timmons Model)
Lecture 2b [18/9] > Market Sizing and Quantification.
Lecture 3a [25/9] > The Opportunity. The recognition shaping and reshaping
Lecture 3b [25/9] > Business Plan Financials.
Lecture 4a [2/10] > Is Your Idea an Opportunity?
Lecture 4b [2/10] > Business Plan Financials.
Lecture 5a [9/10] > Value Proposition. Value Curve. Case Study: Malincho
Lecture 5b [9/10] > Business Plan Financials. Application to an example.
Lecture 6a [16/10] > Panel (all students and teachers)> Presentation of the business idea
Lecture 6b [16/10] > Business Plan Financials. Application to an example.
Lecture 7a [30/10] > Understand the Business Model & Strategy
Lecture 7b [30/10] > Understand the Business Model & Strategy
Lecture 8a [6/11] > Case Study: P'kolino Financials
Lecture 8b [6/11] > Business Plan Financials. Application to an example.
Lecture 9a [13/11] > Business Plan Financials. Application to an example.
Lecture 9b [13/11] > Case Study: P'kolino
Lecture 10a [20/11] > Panel (all students and teachers)> Market Sizing
Lecture 10b [20/11] > The Founding Team
Lecture 11a [27/11] > Project evaluation
Lecture 11b [27/11] > Marketing for Entrepreneurs
Lecture 12a [4/12] > Project evaluation
Lecture 12b [4/12] > Marketing for Entrepreneurs
Lecture 13a [11/12] > Final Business Plan Presentation -Rehearsal
Lecture 13b [11/12] > Revisiting the Business Plan.
During the semester, homework will be offered individual and group work, in both cases with date / time for submission set.
The quality of the presentation in weekly sessions (12 Lectures, excluding review sessions for intermediate and final milestones of the Business Plan) will be evaluated by teachers of the discipline, and its rating is only 0 or 1/11 points, according to the grid assessment which will be available in the 1st session.
The evaluation of work groups presentation and discussion will be the responsibility of their teaching staff.
Students who miss or arrive after the scheduled time after the session tolerance (10 minutes) will have zero values in the chapter on oral intervention at the meeting.
The missing or being late more than five sessions will dictate the exclusion of continuous assessment.
The evaluation of work contained in 6a sessions (no more than ten slides), 10a (no more than ten slides) and 14 (not more than twenty slides) will be the responsibility of the teaching team.
The first session will also provide students with the rubrics for the intermediate and final papers are expected in those sessions.
Also at the 1st session will be available templates of the slides, to be followed in all presentations.
Special assessment (TE, DA, ...)
The evaluations will be conducted in special season is based only on a final exam (40%) and delivery of an assigment (60%). The assigment is the construction of a business plan that provides the Student with mastery of the standards set forth in the section "Goals, Skills and Learning Outcomes."
The assignment will always include an oral presentation in addition to the delivery of business plan in written form.
Classification improvement
Improving classification of the distributed evaluation component will be done during the examinations period.
This evaluation will consist in the delivery and evaluation of: a final exam (40%) and and assignment (60%).
Observations
The Student groups of this course will be invited to participate in the Graduate Programme of Junior Achievement (empreendedorismo.up.pt) with work done during the semester.