Abstract (EN):
There is no doubt that nowadays internationalization is increasingly attractive for companies that want to become more competitive. However, many small and medium enterprises (SMEs) still are resourceconstrained, lacking adequate information and facing problems to establish and manage relationships to operate in a sustainable way in international markets. Despite receiving some support from governments and from other institutional entities, these difficulties faced by SMEs call for a stronger support, which can be played by industrial enterprises associations (IEAs). This chapter brings the perspective of five different companies that are associated with IEAs. The main objective is to have their opinion about the role of IEAs as information managers and promoters of collaborations, mainly for internationalization processes. Another objective is to understand the acceptance by these companies regarding the use of collaborative platforms, managed by IEAs, for supporting their information and collaboration management activities. © 2017, IGI Global.
Idioma:
Inglês
Tipo (Avaliação Docente):
Científica