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IGI Global

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IGI Global

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Hershey

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https://www.igi-global.com/

Title

IGI Global

City

Hershey

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https://www.igi-global.com/

Publications

Adapting global communication and marketing strategies to Generative AI

Rosário, Albérico Travassos ; Boechat, Anna Carolina

Book

2026

Regional, International, and Transatlantic Relations From the Iberian Peninsula to the World

Relvas, Susana Soares da Silva Rocha ; Gant, Mark; Kelly, Deirdre; Edwards, Siân

Book

2025

Contemporary trends in innovative marketing strategies

Barbosa, B

Book

2024

Marketing Innovation Strategies and Consumer Behavior

Barbosa, Belém

Book

2024

Performativity and the representation of memory: resignification, appropriation, and embodiment

Dinis, Frederico

Book

2024

See all (55)

Journals

Advances in E-Business Research Series

ISSN: 1935-2700

Advances in Marketing, Customer Relationship Management, and E-Services

ISSN: 2327-5502

Advances in medical technologies and clinical practice

ISSN: 2327-9354

Contemporary Trends in Innovative Marketing Strategies

ISSN: 2327-5502

Developing Metadata Application Profiles

ISSN: 2328-2762

See all (82)

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