Theories of Mass Media

Code:

FLUP0423

Acronym:

TECOSO

Instance: 2005/2006 - 1S

Active?	Yes
Responsible unit:	Department of Journalism and Communication Sciences
Course/CS Responsible:	Journalism and Communication Sciences

Cycles of Study/Courses

Acronym	No. of Students	Study Plan	Curricular Years	Credits UCN	Credits ECTS	Contact hours	Total Time
FIL	2	Official Study Plan - LFIL	3	3	6	-
			4
JCC	91	Official Study Plan - LJCC	1	3	6	-
		Official Study Plan - LJCC	1	3	6	-

Objectives

The primary objective of this subject is to offer students a comprehensive corpus of knowledge on the key concepts related to mass communication and, especially, to the role of the mass media within society. The multiplicity of the existing mass media theories will be addressed in class and, at the same time, students will be encouraged to develop their critical skills as regards the mass media.

Program

The subject programme involves an approach to the main theoretical currents related to the study of mass communication and to how research on the mass media evolved in the course of time. We shall seek to systematically complement the theoretical approach with the analysis and discussion of present-day issues.

Main Bibliography

DeFleur, M., e Ball-Rokeach, S. (1989). Theories of mass communication. Fifht Edition. New York: Longman.

Inglis, Fred. (1993). A Teoria dos Media. Lisboa: Vega.

Mattelart, Armand, Mattelart, Michèle. (1991). Penser les Médias. Paris: Éditions La Découverte.

McLuhan, Marshall. (1964). Understandig Media: The Extensions of Man. New York: McGraw-Hill Books.

McQuail, Denis. (1987). Mass Communication Theory: an Introduction. Second Edition. London: Sage Publications.

Ramonet, Ignacio. (2001). Propagandas Silenciosas: Massas, Televisão, Cinema. Porto: Campo das Letras.

Ramonet, Ignacio. (1999). A Tirania da Comunicação. Porto: Campo das Letras.

Sfez, Lucien. (1994). Crítica da Comunicação. Lisboa: Instituto Piaget.

Wolf, Mauro. (1987). Teorias da Comunicação. Lisboa: Editorial Presença.

Wolton, Dominique. (1999). Pensar a Comunicação. Difel.

Chomsky, Noam. (2003). A Manipulação dos Media: Os Efeitos Extraordinários da Propaganda. Editorial Inquérito.

Chomsky, Noam. (1989). Necessary Ilusions: Thought Control in Democratic Societies. Boston: South End Press.

Teaching methods and learning activities

Classes basically concern lectures on concepts and class discussion on the topics under study. Students are required to submit theoretical assignments comprising their own research on themes related to the subject.

Software

No specific software required.

Evaluation Type

Distributed evaluation with final exam

Eligibility for exams

Minimum class attendance is not required.

Calculation formula of final grade

Assignments = 30% of the final mark
Exam = 70% of the final mark

Examinations or Special Assignments

Not applicable.

Special assessment (TE, DA, ...)

According to the Assessment Regulations in force.

Classification improvement

According to the Assessment Regulations in force.

Observations

Language of instruction: Portuguese.