Resumo (PT):
Abstract (EN):
This article puts forward a sustained approach in the perception
of the processes of construction of – individual and collective –
meanings and identities in relation to the musical (sub)genre Kpop.
Thus, contrary to the logic that emphasizes the loss of
relevance of the CD, we tried to demonstrate that – as an object
of memorabilia and musical consumption – it remains alive
within the K-pop culture. In fact, not only the CD, but also other
memorabilia items that emphasize the creation of visual and
identity narratives, in the sense that they are seen as a means to
establish, maintain and cement a relationship with the idol. Thus,
in parallel to the fact that K-pop, as a musical genre, has a global
character, it also highlights individual, regional and local
aspects, mainly due to the variety of products that are produced,
following a personalisation logic at the same time as we are
facing a mass selling process. Thus, through the use of a
qualitative methodology (Guerra, 2021; Pink, 2020), we intend
to analyze the memorabilia items of seven Portuguese K-pop
fans, in order to perceive the processes of identity creation, but
also to denote the symbologies and meanings that are built
around the items.
Language:
English
Type (Professor's evaluation):
Scientific