Flexibility in a Stackelberg leadership with differentiated goods

• Tipo: Artigo em Revista Científica Internacional
• Data: 2015

Autores

Ferreira, FA (Autor) Outra; Ferreira, F (Autor) Outra; Ferreira, M (Autor) Outra; Pinto, AA (Autor) FCUP

Revista

Título: Optimization

Vol. 64 Nº 11

Páginas: 877-893

ISSN: 0233-1934

Editora: Taylor & Francis

Indexação

ISI Web of Knowledge - 4 Citações

Scopus - 6 Citações

Classificação Científica

FOS: Ciências exactas e naturais > Matemática

Outras Informações

ID Authenticus: P-008-E6S

DOI: 10.1080/02331934.2013.836649

Abstract (EN): We study the effects of product differentiation in a Stackelberg model with demand uncertainty for the first mover. We do an ex-ante and ex-post analysis of the profits of the leader and of the follower firms in terms of product differentiation and of the demand uncertainty. We show that even with small uncertainty about the demand, the follower firm can achieve greater profits than the leader, if their products are sufficiently differentiated. We also compute the probability of the second firm having higher profit than the leading firm, subsequently showing the advantages and disadvantages of being either the leader or the follower firm.

Idioma: Inglês

Tipo (Avaliação Docente): Científica

Nº de páginas: 17