The role of social networks in distributed informal information systems for innovation

• Tipo: Capítulo ou Parte de Livro
• Data: 2012

Autores

Vasconcelos, V (Autor) Outra; Pedro Campos (Autor) FEP

Livro

Título: Organizational Integration of Enterprise Systems and Resources: Advancements and Applications

Páginas: 60-75

ISBN: 9781466617643

ISBN Eletrónico: 9781466617650

Indexação

Scopus - 10 Citações

Outras Informações

ID Authenticus: P-009-CBR

DOI: 10.4018/978-1-4666-1764-3.ch004

Abstract (EN): Web 2.0 and Enterprise 2.0 concepts offer a whole new set of collaborative tools that allow new approaches to market research, in order to explore continuously and ever fast-growing social and media environments. Simultaneously, the exponential growth of online Social Networks, along with a combination of computer-based tools, is contributing to the construction of new kinds of research communities, in which respondents interact with researchers as well as with each other. Furthermore, by studying the networks, researchers are able to manage multiple data sources - user-generated contents. The main purpose of this paper is to propose a new concept of Distributed Informal Information Systems for Innovation that arises from the interaction of the accumulated stock of knowledge emerging at the individual (micro) level. A descriptive study unveils and reports when and how market research professionals use Social Networks for their work and therefore create distributed information systems for Innovation. © 2012, IGI Global.

Idioma: Inglês

Tipo (Avaliação Docente): Científica