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A platform to support web site adaptation and monitoring of its effects: A case study

Title
A platform to support web site adaptation and monitoring of its effects: A case study
Type
Article in International Conference Proceedings Book
Year
2008
Authors
Domingues, MA
(Author)
Other
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Leal, JP
(Author)
FCUP
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Jorge, AM
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FEP
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Soares, C
(Author)
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Machado, P
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Conference proceedings International
Pages: 29-36
2008 AAAI Workshop
Chicago, IL, 13 July 2008 through 13 July 2008
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Publicação em ISI Web of Knowledge ISI Web of Knowledge
Other information
Authenticus ID: P-007-Q7D
Abstract (EN): In this paper we describe a platform that enables Web site automation and monitoring. The platform automatically gathers high quality site activity data, both from the server and client sides. Web adapters, such as rec-ommender systems, can be easily plugged into the platform, and take advantage of the up-to-date activity data. The platform also includes a module to support the editor of the site to monitor and assess the effects of automation. We illustrate the features of the platform on a case study, where we show how it can be used to gather information not only to model the behavior of users but also the impact of the personalization mechanism. Copyright © 2008, Association for the Advancement of Artificial Intelligence.
Language: English
Type (Professor's evaluation): Scientific
No. of pages: 8
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