Tourism as a Service: Enhancing the Tourist Experience

• Type: Article in International Conference Proceedings Book
• Date: 2022

Authors

Mendes, B (Author) Other; Marta Campos Ferreira (Author) FEUP; Teresa Galvão Dias (Author) FEUP

Conference proceedings International

Title: Transportation Research Procedia

Pages: 1-8

24th Euro Working Group on Transportation Meeting, EWGT 2021

8 September 2021 through 10 September 2021

Indexing

Scopus - 14 Citations

Other information

Authenticus ID: P-00W-CTH

DOI: 10.1016/j.trpro.2022.02.001

Abstract (EN): The tourism sector has been facing continuous growth. It plays a vital role in countries' economic development, highlighting the need to keep nurturing it by making it easier and more attractive. This paper presents Tourism as a Service - an innovative concept that aims to ease a day in the life of a tourist by integrating services that might be found spread out through separate tools and services, including ticketing in public transport and touristic attractions, route planning, information, among others. First, focus groups were done in order to understand the users' needs regarding the use of a mobile ticketing solution in tourism. The findings from the literature reviewed and the previous step were then prioritized by relevance in a questionnaire sent to potential users, allowing the creation of a medium-fidelity prototype. The validation through usability testing confirmed an interest in the proposed solution. The critical design choices surrounding the proposed solution were discussed along with improvements and further work to be done.

Language: English

Type (Professor's evaluation): Scientific