What Makes a Movie Get Success? A Visual Analytics Approach

• Type: Article in International Conference Proceedings Book
• Date: 2022

Authors

Vaz, B (Author) Other; Barros, MD (Author) Other; Lavoura, MJ (Author) Other; Figueira, A (Author) FCUP

Conference proceedings International

Title: MARKETING AND SMART TECHNOLOGIES, VOL 1

Pages: 79-91

International Conference on Marketing and Technologies (ICMarkTech)

Tenerife, SPAIN, DEC 02-04, 2021

Indexing

ISI Web of Knowledge - 1 Citation

Scopus - 2 Citations

Other information

Authenticus ID: P-00W-BZ0

DOI: 10.1007/978-981-16-9268-0_7

Abstract (EN): It is common for people to choose their next movie or show through other viewers' experience statements, like the Internet Movie Database (IMDb) presents. In this paper, we will be inspecting the IMDb public datasets, processing them, and using a visual analytics approach to understand how a movie can be successful among its fans. The main exploration focus is regions where titles are translated to, how the success of a title relates to its cast, crew, and awards nominations/wins. We took a methodology based on hypothesis formulation based on the EDA exploration and their testing based on a visual analytics confirmation.

Language: English

Type (Professor's evaluation): Scientific

No. of pages: 13