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Can low cost carriers deter or accommodate entry?

Title
Can low cost carriers deter or accommodate entry?
Type
Article in International Scientific Journal
Year
2008
Authors
Cristina Barbot
(Author)
FEP
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Journal
Vol. 44 No. 5
Pages: 883-893
ISSN: 1366-5545
Publisher: Elsevier
Scientific classification
FOS: Social sciences > Other social sciences
Other information
Abstract (EN): This paper analyses entry deterrence and accommodation by low cost carriers (LCCs) with two games. In the first game two LCCs compete in a horizontal differentiation setting. Results show that the entrant may drive away the incumbent from its original location under certain conditions. In the second game the incumbent is a LCC and the entrant a full service carrier, with vertical differentiation. The incumbent tries to deter or accommodate entry by product proliferation. We find out that the incumbent will only deter entry if it can surpass the entrant¿s quality, and that product proliferation is not an accommodating strategy.
Language: Portuguese
Type (Professor's evaluation): Scientific
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