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Determinants of customer price sensitivity: an empirical analysis

Title
Determinants of customer price sensitivity: an empirical analysis
Type
Article in International Scientific Journal
Year
2016
Authors
Sérgio D. Ferreira
(Author)
Other
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Helder Vasconcelos
(Author)
FEP
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João Proença
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Journal
Vol. 30 No. 3
Pages: 327-340
ISSN: 0887-6045
Publisher: Emerald
Other information
Authenticus ID: P-00K-NRJ
Type (Professor's evaluation): Scientific
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