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Proceedings of the 39th Academy of Marketing Conference (AMA) "Marketing Excellence" Middlesex University Press Limited ISBN: 1 904750 49 4

Title
Proceedings of the 39th Academy of Marketing Conference (AMA) "Marketing Excellence" Middlesex University Press Limited ISBN: 1 904750 49 4
Type
International Conference Proceedings Book
Year
2006
Conference International
39th Academy of Marketing Conference (AMA) "Marketing Excellence" hosted by Middlesex University Business School ISBN: 1 904750 49 4
London, UK, 4 a 6 de Julho de 2006
Scientific classification
FOS: Social sciences
Other information
Language: English
Type (Professor's evaluation): Scientific
Documents
We could not find any documents associated to the publication.
Publications included
The Dark Side of Relationships in Consumer Markets - Best Paper Award - Relationship Marketing Track
Article in International Conference Proceedings Book
Teresa Fernandes (Author) (FEP); João Proença (Author) (FEP)
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