Corporate Strategy

Code:

2M3E09

Acronym:

SI

Keywords
Classification	Keyword
OFICIAL	Management Studies

Instance: 2020/2021 - 2S

Active?	Yes
Course/CS Responsible:	Master in Economics of Business and Strategy

Cycles of Study/Courses

Acronym	No. of Students	Study Plan	Curricular Years	Credits UCN	Credits ECTS	Contact hours	Total Time
MEEE	43	Syllabus	1	-	3	21	81

Teaching language

English

Objectives

Learning outcomes and competences

After concluding the course, the students are expected to be able to discuss and apply the basic concepts of strategic analysis and implementation, to prepare a strategic analysis and to evaluate the strategic options available to the organzation.

Working method

Presencial

Program

1. Foundations of Strategy


2. Strategic position


3. Strategic options


4. Strategy in action

Mandatory literature

Gerry Johnson; Exploring strategy. ISBN: 978-1-292-14517-4

Complementary Bibliography

Jim Collins; Great by choice. ISBN: 978-0-06-212099-1
Frank T. Rothaermel; Strategic management. ISBN: 978-1-260-09237-0
Richard Lynch; Strategic Management, Pearson Education Limited. ISBN: 978-1292211404

Comments from the literature

The recommended bibliography will be complemented with selected articles and papers for each chapter of the syllabus.

Teaching methods and learning activities

keywords

Social sciences > Economics > Microeconomics

Evaluation Type

Distributed evaluation without final exam

Assessment Components

Designation	Weight (%)
Participação presencial	20,00
Trabalho prático ou de projeto	60,00
Trabalho escrito	20,00
Total:	100,00

Amount of time allocated to each course unit

Designation	Time (hours)
Estudo autónomo	40,00
Frequência das aulas	18,00
Trabalho escrito	23,00
Total:	81,00

Eligibility for exams

Students are required to attend at least 75% of classes.

Calculation formula of final grade

Weighted average of the grade obtained in each component, subject to a minimum grade of 10 (out of 20) in each component.