The Importance of Second-Hand Knowledge in the Revised Uppsala Model: Can European Textiles Producers Export to China?

• Type: Article in International Scientific Journal
• Date: 2012

Authors

Susana Costa e Silva (Author) Other; Eugénia Pacheco (Author) Other; Raquel Meneses (Author) FEP; Carlos Brito (Author) FEP

Journal

Title: Journal of Global Marketing

Vol. 25 No. 3

Pages: 141-160

ISSN: 0891-1762

Publisher: Taylor & Francis

Indexing

Scopus - 10 Citations

Scientific classification

FOS: Social sciences > Economics and Business

Other information

Authenticus ID: P-008-81C

DOI: 10.1080/08911762.2012.741963

Abstract (EN): The authors studied how knowledge derived from firms' relationships-the so-called second-hand knowledge-is likely to influence their internationalization process. In this article, they examine how a European producer of textiles is able to sell worldwide, including to China, a highly competitive player in this industry. This article discusses models of firms' networks and the extent to which such networks generate important knowledge that can explain internationalization behavior-how it is able to influence the selection of foreign markets and the entry mode used. The authors use the revised version of the Uppsala model of internationalization, which emphasizes the roles of trust-building, knowledge, and creation of opportunities within relationships.

Language: English

Type (Professor's evaluation): Scientific