Creativity and Innovation
| Keywords |
| Classification |
Keyword |
| OFICIAL |
Business Sciences |
Instance: 2005/2006 - 1S
Cycles of Study/Courses
Objectives
·To analyse the processes of creation and innovation and their implications for management.
·To explore ways through which creativity and innovation can be stimulated in organizations.
Program
PART A. INNOVATION AND MANAGEMENT
1.The role of innovation
2.Key issues in innovation management
3.Innovation as a management process
4.Developing an innovation strategy
PART B. IDEAS: MANAGING CREATIVITY
1.Encouraging creativity
2.Managing knowledge and learning
3.Ideas and innovation
PART C. PRIORITIZATION: SELECTING AND MANAGING THE PORTFOLIO
1.Principles of portfolio management
2.Valuing individual projects
3.Balancing the portfolio
PART D. IMPLEMENTATION: NEW PRODUCTS, PROCESSES AND SERVICES
1.Techniques of project management
2.Managing the early stages
3.Managing an innovation department
4.Corporate ventures
PART E. PEOPLE, ORGANIZATION AND INNOVATION
1.Organizing for innovation
2.Managing innovation teams
3.Managing project teams
4.Managing people for innovation
PART F. BOOSTING INNOVATION PERFORMANCE
1.Auditing innovation management
2.Priorities and linkages
3.Actions for boosting performance
4.Change management and innovation
5.Creating innovative new firms
Main Bibliography
·Howells, J. (2005) The Management of Innovation & Technology. Sage.
·Schilling, M. (2005) Strategic Management of Technological Innovation. McGraw-Hill.
·Tidd, J., J. Bessant & K. Pavitt (2005, 3rd Edition) Managing Innovation. J. Wiley.
Complementary Bibliography
Set of articles to be provided by the lecturer.
Teaching methods and learning activities
·Lectures
·Case studies
·Periodical sessions for reflecting and debating aimed at consolidating the understanding of topics
·The active participation by students is stimulated through those debate sessions and analyses of case studies, as well as through their presentation of group work.
Evaluation Type
Calculation formula of final grade
·60% Exam
·30% Group Work (Report: 20%; Presentation: 10%)
·10% Participation