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Você está em: Start > Cursos/CE > MARK > Study Plan > Bologna Official Syllabus since 2008

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Master in Marketing

Bologna Official Syllabus since 2008

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1st Semester
Code	Acronym	Name		Obs.	Credits
2MARK02	EE	Strategic Management			6
2MARK01	MARK	Marketing			6
2MARK03	PC	Consumer Psychology			3
2MARK04	EM	Studies Market			3
2MARK06	GI	Innovation Management			3
2MARK07	N	Negotiation			3
2MARK05	GO	Operations Management			3
2MARK17	MQ	Quantitative Methods			3
		Unidades Curriculares de Opção do Mestrado em Marketing

2nd Semester
Code	Acronym	Name		Obs.	Credits
2MARK09	MBB	Marketing Business-to-Business			3
2MARK10	MS	Services Marketing			3
2MARK11	MI	International Marketing			3
2MARK12	GM	Brand Management			3
2MARK13	CM	Marketing Communication			3
2MARK14	GCD	Distribution Management			3
2MARK15	MR	Relationship Marketing			3
2MARK16	CM	Creativity and Organizational Change			3
2MARK1D	DTPE	Dissertation/ Work Project/ Internship			3
		Unidades Curriculares de Opção do Mestrado em Marketing

1st Semester
Code	Acronym	Name		Obs.	Credits
2MARK2D	DTPE	Dissertation/ Work Project/ Internship			30

Type of Classification: OFICIAL

Course units belonging to the academic fields defined in the active curricular structure(s) in the current academic year

Management Studies

Unidades curriculares pertencentes a áreas científicas não definidas na(s) estrutura(s) curricular(es) ativa(s) neste ano letivo

Applied Informatics

Mathematics and Informatics

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