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Edutainment: Featuring Youtube

Title
Edutainment: Featuring Youtube
Type
Article in International Scientific Journal
Year
2014
Authors
Marinho, Jorge
(Author)
FLUP
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Journal
ISSN: 2183-444X
Publisher: Jorge Marinho
Scientific classification
FOS: Social sciences > Media and communications
Other information
Abstract (EN): This article looks at how new information and communication technologies can develop Edutainment, particularly considering Youtube’s role in the classroom, combined with the professor’s communication skills, namely as part of non-verbal communication. Effective communication involves paying heed to technical issues pertaining to the target audience (students), the communication channel and the message, among other aspects. This article also focuses on the use of Youtube aimed at the Marketing for Educational Institutions.
Language: English
Type (Professor's evaluation): Scientific
Notes: Published February 10, 2014. Disponível em: http://www.marinho-mediaanalysis.org/2014/02/edutainment-featuring-youtube.html
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