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Service, Manufacturing and Value Co- Creation: The Case of Embraer

Title
Service, Manufacturing and Value Co- Creation: The Case of Embraer
Type
Article in International Conference Proceedings Book
Year
2010
Authors
João F. Proença
(Author)
FEP
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Fabiana Ferreira
(Author)
Other
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Conference proceedings International
AMA (American Marketing Conference) ServSig International Service Research Conference, University of Porto, School of Engineering
Porto, Portugal, 18th-19th June
Scientific classification
FOS: Social sciences
CORDIS: Social sciences
Other information
Language: English
Type (Professor's evaluation): Scientific
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