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Distributed Informal Information Systems for Innovation: An Empirical Study of the Role of Social Networks

Title
Distributed Informal Information Systems for Innovation: An Empirical Study of the Role of Social Networks
Type
Article in International Conference Proceedings Book
Year
2010
Authors
Vasconcelos, V
(Author)
Other
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Pedro Campos
(Author)
FEP
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Conference proceedings International
Pages: 208-217
Conference on ENTERprise Information Systems
Viana do Castelo, Portugal, 20, 21 e 22 de Outubro de 2010
Other information
Authenticus ID: P-003-AR0
Abstract (EN): Web 2.0 and Enterprise 2.0 concepts offer a whole new set of collaborative tools that allow new approaches to market research, in order to explore continuously and ever fast-growing social and media environments. Simultaneously, the exponential growth of online social networks, along with a combination of computer-based tools, is contributing to the construction of new kinds of research communities, in which respondents interact with researchers as well as with each other. Furthermore, by studying the networks, researchers are able to manage multiple data sources - user-generated contents. The main purpose of this paper is to propose a new concept of Distributed Informal Information Systems for Innovation that arises from the interaction of the accumulated stock of knowledge emerging at the individual (micro) level. A descriptive study is to unveil and report when and how market research professionals use social networks for their work, creating, therefore, distributed information systems for innovation.
Language: English
Type (Professor's evaluation): Scientific
No. of pages: 10
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