Communicating science and technology through online video: researching a new media phenomenon

• Type: Book
• Date: 2018

Authors

León, Bienvenido (Editor) Other; Bourk, Michael (Editor) Other

Publisher

Routledge

London

Other information

Abstract (EN): Online video’s unique capacity to reach large audiences makes it a powerful tool to communicate science and technology to the general public. The outcome of the international research project "Videonline," this book provides a unique insight into the key elements of online science videos, such as narrative trends, production characteristics, and issues of scientific rigor. If offers various methodological approaches: a literature review, content analysis, and interviews and surveys of expert practitioners to provide information on how to maintain standards of rigour and technical quality in video production.

Type (Professor's evaluation): Scientific

No. of pages: 140

ISBN: 9781138483491

Electronic ISBN: 9781351054584

Collection: Routledge focus on communication studies