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Master's degree in Wine, Tourism and Innovation

General information

Official Code: M983
Acronym: WINTOUR

The Erasmus Mundus Master on Wine Tourism Innovation (WINTOUR) offers an integrated study program that takes advantage of the know-how in Tourism and Oenology of three universities and regions of Europe. Rovira i Virgili University (Tarragona, Spain), University of Bordeaux (France) and University of Porto (Portugal). These universities are located in highly attractive touristic areas, recognized with the label of UNESCO Human Heritage, and have a long tradition on wine, producing specialty wines such as sparkling, fortified, aged red and sweet.

Pre-enrolment periods:
1st period (for students applying for an Erasmus Mundus scholarship): from 16th of November 2017 to 20th of February 2018.

2nd period (for self‐funded applicants): from 1st of April 2017 to 31st of May 2018


  • Master's degree in Wine, Tourism and Innovation (120 ECTS credits)

Courses Units

Adaptation to oenology

VIT4009 - ECTS

Adaptation to geography and economy

VIT4010 - ECTS

Leisure and wine Tourism

VIT4000 - ECTS

Marketing of tourism and Wine

VIT4001 - ECTS

Wine heritage and tourism 1

VIT4003 - ECTS

Sparkling wine production

VIT4002 - ECTS

Wine Appelations knowledge, Food matching and service, Tasting

VIT4006 - ECTS

Management of wine tourism firms and entrepreneurship

VIT4004 - ECTS

Wine heritage and tourism 2

VIT4008 - ECTS

Aged reds and sweet wines production

VIT4007 - ECTS

ICT and wine tourism. Oenotourism 2.

VIT4005 - ECTS

Oenotourism on festive seasons

VIT4014 - ECTS Students should acquire knowledge regarding sales strategies and marketing for the promotion of wines during festive occasions. Students must acquire such pratical experience about sales promotions through a pratical placement.
Students must acquire knowledge about the perspectives of the consumer regarding the system: wine, bottle, label and sealing system, using different techniques of free sensory profile, including the evaluation of the emotional profile

Wine heritage and tourism

VIT4013 - ECTS

Practical Winemaking

VIT4011 - ECTS The student should have an objective and direct knowledge of the practices associated with winemaking and that ranging from the choice of grape and quality control, mechanical processing and biotechnological techniques, and quality control of the final product. Participation in this kind of activities will allow students to have a better understanding of the operation and logistics of a cellar, a knowledge of specific equipment working, and the complementarity of the different disciplines involved in the process of wine production

Fortified wines

VIT4012 - ECTS Acquire a general knowledge of the distinct steps from grape maturation to the ageing of the wine, in fortified winemaking conditions.

To kow different fortified wines of the world.


VIT5001 - ECTS

Professional Internship

VIT5002 - ECTS


VIT5003 - ECTS
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